What Is the YouTube Shorts Creator Pool?
The Creator Pool is the share of Shorts feed ad revenue YouTube sets aside for creators each month, split by engaged views. Each channel keeps 45% of its share.
Ads in the Shorts feed play between videos, not inside one, so YouTube adds the revenue together each month. The part tied to engaged views of Shorts goes into the Creator Pool, after a share for music partners on Shorts that use songs: one track sends half to the pool, two tracks one third.
Each country’s pool is divided among monetizing creators by their share of engaged views there: 5% of the engaged views earns a 5% allocation. Creators keep 45% of what is allocated to them, whether or not they used music. YouTube’s own worked example: of US$100,000 in Shorts feed ad revenue, US$90,000 is in the pool, and a Short with 1% of its engaged views is allocated US$900, or US$405 after the 45% share.
There is no fixed rate per view, because the pool and everyone’s share of it change every month. From February 1, 2027, YouTube has said a channel earns from the pool in a month only with 10 million qualified Shorts views in the last 90 days.
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